Best Buy is running my favorite Xmas commercial. It's for Hannukah. When was the last time you saw a mainstream advertiser running an ad for a Jewish holiday? Not recently.That's part of the charm for me.
Best Buy's holiday campaign features their co-workers talking about a customer they helped. The young salesgirl in the Hannukah spot helped a mom choose iPod accessories she could give her daughter for the first seven nights of Hannukah. The big payoff came on the eighth night when the customer's daughter finally got the iPod she obviously longed for.
What a great way to let people know you have everything they'll need to complete their iPod gifting. No matter what you celebrate.
The punchline for the spot was the sales associate describing her meeting the daughter when she came into the store and exclaimed, "So you were the one who made me wait a week to get my iPod!"
Works for me.